Kansas City Chiefs rookie wide receiver Skyy Moore was named to the NFL Players Association’s (NFLPA) “rookie premiere” class of 2022. The “rookie premiere” is the first major business and marketing event featuring NFL players since becoming professionals.
It's HERE ‼️ Meet the 42 rookies who will be heading to our #RookiePremiere to learn more about the business of football + connect with some of our partners: https://t.co/RefIq2pg4l. pic.twitter.com/kSFEBTO3va
— NFLPA (@NFLPA) May 16, 2022
After two years of the event being virtual due to the coronavirus pandemic, the showcase will once again happen in person. This year’s event takes place from May 19-21 in Los Angeles. Moore and 41 other rookies (full roster here) will have the opportunity to “jumpstart their endorsement careers” by getting in front of some big-name brands.
“NFLPA Rookie Premiere is an opportunity for partners to engage with tomorrow’s most influential athletes, and we are thrilled to be back in person to help facilitate those introductions and experiences,” said NFL Players Inc. president Steve Scebelo. “For the first time as professionals and following in the footsteps of players like Russell Wilson, Saquon Barkley and Cooper Kupp, this year’s class will also learn about the business from union leadership as they plan beyond playing careers and strengthen bonds for future success.”
The players chosen to go are mostly early-round NFL Draft selections who play offense, and Moore certainly fits that bill as a second-round wide receiver.
Chiefs WR Skyy Moore named to NFLPA’s Rookie Premiere Class of 2022
The NFLPA has announced its Rookie Premiere Class of 2022 and one player from the Kansas City Chiefs has been named a member of the latest class.
The team’s second-round draft pick, Skyy Moore, was the lone Chiefs player selected among the 42 new rookie premiere members. He follows Cornell Powell (2021), Clyde Edwards-Helaire (2020) and Mecole Hardman (2019), who were all previous selections by the NFLPA.
This event serves as a jumping-off point for rookies to learn about marketing, endorsements and managing their brands. The players selected for the Rookie Premiere Class of 2022 will get an opportunity to work together with a number of NFL brand partners, including Fanatics and Panini America. Fanatics will host a jersey reveal, while Panini America will collaborate with rookies on a trading card photo shoot in official team uniforms.
Taking a look back at the past four #RookiePremiere classes before we release the 2022 lineup. 👀
Who do you want to see at this year's Rookie Premiere? pic.twitter.com/U0QWWXJ1xP
— NFLPA (@NFLPA) May 16, 2022
According to the NFLPA, players are chosen based on things like position, draft status, college performance and projected marketability. Generally speaking, offensive players tend to get preference here, which is why you won’t find either Trent McDuffie or George Karlaftis attending. In fact, only four of the 42 players selected this year play defense. Moore’s selection shouldn’t come as much of a surprise given that he’s a receiver in the Chiefs’ offense with the team trading away star WR Tyreek Hill this offseason.
Along with Panini America and Fanatics, Moore and other rookies will get a chance to work with Dapper Labs, EA Sports, and StatusPro.